The United States has LinkedIn's largest member base, and it is where B2B buyers, investors, partners and senior talent spend their professional time online. For a small business or independent professional, LinkedIn can be the most efficient way to reach decision-makers without paying for ads. Business Premium removes the search limits of a free account and adds tools to find and contact the right people. This guide explains the official US price, what you get, how the CodeX Link plans work, and when Business Premium is worth it.
Business Premium price in the USA at a glance
| Option | Price | Per month | Notes |
|---|---|---|---|
| Premium Business, official, monthly billing | about $59.99 / month | about $59.99 | Plus any sales tax; renews automatically |
| Premium Business, official, annual billing | Shown at checkout | Lower than monthly | Paid up front; renews yearly |
| Business Premium from CodeX Link, 2 months | $7.50 | Voucher activation, no login details required | |
| Business Premium from CodeX Link, 12 months | about $6.67 | Upgrade on your own account; best value |
Official LinkedIn prices vary by billing period and promotions, and sales tax depends on your state. LinkedIn shows the final price at checkout. The six-month CodeX Link offer is currently closed.
What is LinkedIn Business Premium?
Business Premium is one of LinkedIn's individual Premium plans. It includes the standard Premium tools, such as InMail, the full "Who viewed your profile" list and LinkedIn Learning, and adds features for people who use LinkedIn commercially: unlimited people browsing, more InMail credits and company insights. It is aimed at professionals who want to grow a business or a network, not only find a job.
It sits between Premium Career, which is built for job seekers, and Sales Navigator, a dedicated sales prospecting tool. Many US small businesses find Business Premium is all they need.
Business Premium features explained
Unlimited people browsing
Free accounts that run many people searches reach LinkedIn's commercial use limit, after which results are restricted until the next month. Business Premium removes this cap, so you can research prospects, partners and candidates whenever you need to.
InMail credits
Business Premium includes more monthly InMail credits than Premium Career, letting you message decision-makers outside your network. A personalised InMail to a VP or founder can open a conversation that would take months to build otherwise.
Company insights
See headcount growth, hiring trends and department changes at target companies. Rapid hiring in a department often signals a budget and a need, which is useful for agencies, consultants and vendors.
Who viewed your profile
See everyone who viewed your profile over a longer period. When a prospect views your profile after you comment on their post or send a proposal, it is a good moment to follow up.
LinkedIn Learning
The full LinkedIn Learning library, with courses on sales, marketing, leadership, finance, AI and software skills.
Premium badge and AI assistance
The gold Premium badge signals investment in your professional presence. Many accounts also include AI-assisted writing for messages and profile sections.
How the CodeX Link plans work
2 months for $15: voucher activation
The two-month plan is delivered as a voucher. You apply it on your own LinkedIn account and Business Premium starts. No login details are required at any point, so your password stays private. It is ideal for testing Business Premium during a focused outreach campaign.
12 months for $80: upgrade on your own account
The yearly plan upgrades your own account for 12 months, at about $6.67 a month. It suits businesses that use LinkedIn every week for sales, hiring or partnerships.
Business Premium vs Premium Career vs Sales Navigator
| Premium Career | Business Premium | Sales Navigator Core | |
|---|---|---|---|
| Official monthly price (US) | about $29.99 | about $59.99 | about $99.99 |
| Best for | Job seekers | Owners, consultants, founders | Sales teams and daily prospecting |
| Unlimited browsing | No | Yes | Yes |
| Lead and account lists | No | No | Yes |
| Advanced lead filters and alerts | No | No | Yes |
| Company insights | Limited | Yes | Yes |
| CodeX Link price | $10.99 / 2 months | $15 / 2 months | $19.99 / 1 month |
If you run structured outbound sales with lists of accounts and leads, read Sales Navigator price in the USA. If you are job hunting, see the full Premium price guide for the USA.
Who should buy Business Premium in the USA?
Founders and startup teams
Founders use Business Premium to reach early customers, investors, advisors and senior hires. Company insights help them find fast-growing companies that may need their product.
Consultants and fractional executives
Fractional CFOs, CMOs and CTOs, management consultants and coaches use LinkedIn to find clients. Business Premium lets them research companies and contact executives directly.
Agencies and freelancers
Marketing, design, development and video agencies use it to find and contact marketing directors, founders and product leaders.
Real estate professionals
Commercial real estate brokers and residential agents who work with relocating professionals use LinkedIn to reach business owners, HR leaders and executives.
Financial and insurance professionals
Advisors and brokers use LinkedIn for relationship building. Follow your firm's compliance rules for social media and keep records where required.
Small business owners
Owners of B2B businesses, such as IT services, commercial cleaning, staffing, logistics and manufacturing, use it to reach facility managers, procurement leads and operations directors.
How to get clients with Business Premium
- Define your ideal client: industry, company size, location and job titles of buyers.
- Optimise your profile: a headline about the result you deliver, an About section with proof, and a Featured section with case studies.
- Search and shortlist: use people search, without the commercial limit, to find 50 to 100 decision-makers.
- Warm up: follow them and leave thoughtful comments on their posts for a week or two.
- Connect or InMail: reference something specific and offer value, not a pitch.
- Follow up: one or two short follow-ups with a useful resource or idea.
- Book a call: suggest a 15-minute call when there is clear interest.
An InMail from a fractional CFO to a startup founder in Austin:
Hi Megan, congrats on the Series A announcement. Many founders at this stage find their reporting and cash planning get stretched as the team grows. I work as a fractional CFO for SaaS startups between 20 and 80 people. Happy to share the 13-week cash flow template I use with clients if it would be helpful.
A weekly LinkedIn routine for US small businesses
- Monday: research 20 new prospects and check company insights for growth signals.
- Tuesday to Thursday: 10 minutes of commenting, then 5 to 10 personalised connection requests or InMails.
- Friday: publish one post: a client result, a practical tip or a short opinion on an industry change.
- Every two weeks: review acceptance rate, replies, calls booked and deals.
Business Premium for hiring
Small businesses that do not need LinkedIn Recruiter can use Business Premium for occasional hiring. Unlimited browsing helps you search for candidates, and InMail lets you contact passive talent. For regular hiring, Recruiter Lite is designed for recruiting workflows. Read our guide on how to find candidates on LinkedIn.
Staying compliant in the US
- LinkedIn's User Agreement prohibits scraping and most automation tools. Using them risks account restrictions.
- If you move conversations to email, follow CAN-SPAM requirements, including honest subject lines and an opt-out.
- Regulated professionals, such as financial advisors, should follow their firm's social media and recordkeeping rules.
- Make only claims you can support in your profile and messages.
Measuring ROI
Track connection acceptance rate, InMail reply rate, calls booked, proposals sent and revenue won from LinkedIn. At $80 for a year through CodeX Link, a single new client usually covers the cost many times over. If your numbers are weak, improve your profile and personalisation before blaming the plan.
Common mistakes
- Pitching in the connection request.
- Targeting everyone instead of a clear niche.
- Never posting, so prospects have no reason to trust you.
- Letting InMail credits expire.
- Using automation tools that can get your account restricted.
- Sharing your password with a seller. The two-month voucher needs no login details.
Is LinkedIn Business Premium worth it in the USA?
At about $59.99 a month officially, Business Premium is worth it for people who prospect, network or hire every week. At $15 for two months or $80 for a year through CodeX Link, it is worth it for almost any US professional who uses LinkedIn to grow a business. If you need lead lists and alerts for daily selling, upgrade to Sales Navigator instead.
Profile checklist for US business owners
- Headline: who you help and the outcome, for example "Helping Texas manufacturers cut downtime with predictive maintenance".
- About: a short story of the problem you solve, how you work, two or three results with numbers and a clear next step.
- Featured: case studies, a short video introduction, press mentions or a booking link.
- Services: list your services so buyers searching LinkedIn can find you and request proposals.
- Company page: keep it updated and link it from your experience section, because buyers check both.
- Recommendations: ask satisfied clients for specific recommendations about results.
Content strategy that supports outreach
Business Premium works best when prospects already recognise your name. Post once or twice a week with practical value for your ideal client: a lesson from a recent project, a common mistake and how to avoid it, a short checklist or a client result with permission. Reply to every comment. Over a few months, posts make cold messages warm, because prospects have seen your expertise before you reach out.
A weekly content plan for a commercial cleaning company in Chicago:
Week 1: Checklist - 7 things facility managers should inspect
after winter
Week 2: Client result - how a 3-floor office reduced sick days
with a new cleaning schedule (with permission)
Week 3: Opinion - why green cleaning products are now a
tenant expectation
Week 4: Behind the scenes - training day with our teamBusiness Premium for local service businesses
Business Premium is not only for tech companies. US service businesses, such as commercial contractors, roofing and HVAC companies, staffing firms, cleaning companies and IT managed service providers, use LinkedIn to reach property managers, facility directors and operations leaders. Search by job title and city, use company insights to find businesses that are expanding locations, and offer a free site assessment or audit as a low-pressure first step.
Free trial vs a CodeX Link plan
LinkedIn often offers eligible members a free trial of Premium. It is a good test, but it renews automatically at the full price unless you cancel, and many members have already used their trial. A CodeX Link plan is a fixed price for a fixed period with no surprise renewal. See our Premium discounts and free trial guide.
Two months or twelve?
Start with two months for $15 to test LinkedIn as a channel. If it works, the twelve-month plan for $80 keeps your tools active all year for less than two months of the official price.
How CodeX Link can help
Buy genuine LinkedIn Business Premium for $15 for 2 months or $80 for 12 months from the CodeX Link marketplace. Questions? Email support@codexlink.com or WhatsApp +92 343 5673902. Read more in how to get clients on LinkedIn and the LinkedIn lead generation guide.